mobilitynext
mobilitynext leads teams of local agencies, municipalities, universities, and global commercial entities to challenge current paradigms and test new assumptions about mobility technologies.
Creative Process
Creating collateral for a high-growth transportation startup that drives meaningful conversations with public agencies and municipalities to make a positive impact on transportation systems. The documents I create can be the make or break moment for getting funding and this is not something I take lightly.
Projects
Logo Design
Onesheets
Stakeholder Reports
Website
design
Digital & Print
Stakeholder Report
Onesheet
Website
vectors
Illustrations
brand
Logo & Identity
Design: The initial mobilitynext logo was created by typing out the name in a plain font using a two color system to differentiate the words. To make it stand out more some logo concepts were explored using the three colors of the branding along with graphical arrows. In the end it was decided that sticking with just the name was best but that it needed some pizazz. I went with a similar font for the “mobility” part and altered the “next” so that it was more pronounced and slanted to indicate forward thinking and progress. The multiple arrow branded graphic is used in documents to reinforce the branding.
Carree is a terrific partner who adds value to projects on multiple levels. Carree is organized, focused and can lead a project from ideation to completion. She has sophisticated sensibilities and can execute against specific design goals for different project purposes. Carree always hits the mark with minimal direction from us. Carree is proactive and consultative, which makes being the client so much easier. We are lucky to have Carree on our team.
– Program Director, mobilitynext